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Northwood University

Private nonprofit Midland, MI · Urban · Great Lakes · 93% data
A- Earnings B+ Social Mobility B- Selectivity
Graduation Rate
62% C+
About half of students who start complete their degree
Earnings (10yr)
$63,075 A-
Well above the typical college graduate
Net Price
$27,232 D
59% more than the typical college
Acceptance Rate
65% B-
Accessible to most qualified applicants
Earnings +55% vs avg
Graduation +9% vs avg
Net Price 59% vs avg
Mobility Top 19%

Bottom line: A C+ overall grade — average outcomes for a U.S. college. 13.9× return on investment — every $1 spent returns $13.9 over 20 years.

13.9× return on investment

Every $1 spent returns $13.9 over 20 years — debt pays back in ~under a year. Net gain: $1,408,971.

What The Data Says

  1. A C+ overall — outcomes trail most U.S. colleges on measured metrics.

  2. Graduates earn 55% more than the national college median.

  3. Social mobility rate of 2.36% — an engine of upward economic mobility.

  4. Every $1 invested returns $13.9 over 20 years — an exceptional return.

Why Northwood University Matters

Northwood University is a private special-focus institution in Midland, MI and its outcomes are not an accident. They are driven by a well-connected, high-opportunity alumni network and a strong record of moving students up the income ladder. The result: graduate earnings well above the typical college.

Interpretation generated from this school's federal outcomes, research, and mobility data.

Institutional Profile

Institution Type
Private Special-Focus Institution
Carnegie Class
Special Focus
Enrollment
1,974
Setting
Urban
Primary Strengths
Business & Marketing, Computer Science & IT, Health Professions, Communications

Why students choose Northwood University

Influential alumni network
High cross-class social capital and reach
Engine of upward mobility
A strong record of moving students up the income ladder
Strength in Business & Marketing
Its most-awarded field of study

CollegeRanker Report Card

Graded on outcomes, against every U.S. college.

C+
Top 42% overall
A-
Earnings
$63,075 median
C-
Value
2.3× net price
D
Affordability
$27,232/yr net
C+
Graduation
62% graduate
B+
Social Mobility
2.4% climb Q1→Q5
B-
Selectivity
65% admit rate
D+
Diversity
0.46 index

Each grade is this school's national percentile on a real outcome — earnings, value, mobility, and more.

How we grade →

Overview

With an enrollment of nearly 2,000 students, Northwood University in Midland, MI, is a solid choice for those interested in practical, career-focused education. It’s especially appealing to individuals aiming for degrees in Business & Marketing, Computer Science & IT, Health Professions, or Communications. The acceptance rate of 65% suggests that while the school is selective, there's also a welcoming atmosphere for students who are ready to engage with their studies.

When we look at what graduates earn a decade after leaving Northwood, the average figure is $63,075. This number reflects the strong professional pathways that students can take after graduation. Affordability is also a key point—though the net price sits at $27,232, the median debt is manageable at $20,842, making it a reasonable option for many. This balance between cost and potential earnings is vital for anyone considering their long-term financial future.

In practical terms, Northwood seems to suit students who are driven and focused on building their careers. Those who thrive here often take advantage of the university's strong connections in business and industry. With a Pell Grant rate of 26%, the school does cater to some students from lower-income backgrounds, which can further enhance the diversity of ideas and experiences in the classroom. Overall, if you're looking for a supportive environment that prioritizes career readiness, Northwood may be a fitting choice.

Rankings

Can I Get In?

How selective Northwood University is — and how your numbers stack up.

Tool

Will I Be Accepted?

Enter your credentials to see your chances at this school.

3.0
Test Score
1050
21

Academics & Admissions

Is It Hard to Get Into Northwood University? Acceptance Rate & Requirements

Based in Midland, Michigan, Northwood University offers a realistic path to admission, with roughly 65% of applicants receiving an offer. The graduation rate is roughly 62%.

Acceptance Rate
65%
Retention Rate
79%
Full-Time Faculty
22%
Faculty Salary (mo)
$8,840
Student–Faculty Ratio
8:1
Diversity Index
0.46
First-Gen Students
40%
Applicants
1,368
Admitted
1,090

Can I Afford It?

What you'll actually pay after grants and aid — not the sticker price.

Cost & Financial Aid

How Much Does It Cost to Attend Northwood University? Tuition, Net Price & Aid

Published tuition at Northwood University is $34,400, but few families pay that. The number to watch is net price, what students actually pay each year after federal grants and institutional scholarships. Here it averages about $27,232. Students from families earning under $30,000 typically pay closer to $25,700 after need-based grants. The median graduate leaves with about $20,842 in federal student loans.

In-State Tuition
$34,400
Out-of-State
$34,400
Avg Net Price
$27,232
Median Debt
$20,842
Pell Grant Rate
26%
Federal Loan Rate
45%

What Families Actually Pay

Family Income $0–$30K
$25,700
Family Income $30K–$48K
$25,913
Family Income $48K–$75K
$25,906
Family Income $110K+
$28,224

What Happens After?

Earnings, debt, and where graduates actually land.

Students Like You

Tell us a little about yourself to see what students like you have typically experienced at Northwood University — the net price for your income, your admission odds, and the outcomes that follow. These are patterns from federal data, not predictions.

Compare schools in the full simulator →Sources: College Scorecard, Common Data Set, Opportunity Insights · today's dollars (CPI-adjusted) · descriptive, not predictive

Graduate Outcomes

Is Northwood University Worth It? Graduate Earnings & ROI

Ten years out, alumni of Northwood University earn a median of $63,075, roughly in line with the national average for college graduates.

6 Years After Entry
$54,058
8 Years
$57,649
10 Years
$63,075
Debt-to-Earnings
0.33x
Earning > $25K
75%

Earnings Trajectory

$54,058 6yr $57,649 8yr $63,075 10yr

Graduation by Timeframe

100% (147)
43%
100% (147)
43%
100% (147)
43%
100% (147)
43%

How Northwood Compares

Dot right of center = above national average.

NATIONAL AVGGraduation62%Earnings 10yr$63KNet Price$27KRetention79%Median Debt$21KPell Grant Rate26%

Net Price by Family Income

What families actually pay after aid, by income bracket.

$26K$0-30K$26K$30-48K$26K$48-75K$28K$110K+

The Mobility Equation

Mobility = Access x Success. How many low-income students get in, and how many reach the top 20%?

ACCESS% from bottom 20%9.7%SUCCESS% who reach top 20%24.4%MOBILITY2.36%

College ROI Calculator

Is Northwood University Worth It?

A data-driven look at the return on your educational investment — using real federal data.

Yes — for most students, Northwood University delivers a positive return. Over four years, the typical net price is $27,232/year ($108,928 total). Graduates earn $63,075 at ten years, and over a 20-year career we project $1,517,899 in total earnings — a net gain of $1,408,971 (13.9× your investment). The median debt is $20,842, which takes less than a year to pay back at typical earnings. With a 62% graduation rate, the path to that return is well-tested. This is a exceptional ROI compared to national averages.

Total Cost (4yr)
$108,928
Projected 20yr Earnings
$1,517,899
Net Return
$1,408,971
ROI Multiple
13.9×
Cost Per Year
$27,232
Median Debt
$20,842
Debt Payback
Less than 1 yr
Graduation Rate
62%

Does It Change Lives?

Mobility, social capital, and innovation — does it move people up?

Social Mobility

Data: Raj Chetty's Mobility Report Card · 30M+ anonymized tax records

Does Northwood University Drive Upward Mobility? Economic Mobility & Low-Income Outcomes

Northwood University is a genuine engine of upward mobility. Its mobility rate, the share of students who start in the bottom income quintile and climb to the top, is 2.36%, among the highest in the country. About 9.7% of students come from families in the bottom income quintile. Among bottom-quintile students who attend, roughly 24.4% go on to reach the top of the income ladder. The median family income of students sits near $86,000, a snapshot of the campus's socioeconomic mix.

Mobility Rate
2.36%
Bottom 20% → Top 20%
Success Rate
24.4%
If bottom 20% get in
From Bottom 20%
9.7%
Share of students
Parent Median Income
$116,844
today's $ (2015 cohort data)

Social Capital

Data: Opportunity Insights Social Capital Atlas

How Connected Is Northwood University? Social Capital & Cross-Class Networks

Social capital, the web of cross-class friendships that researchers link to long-run upward mobility, runs high at Northwood University. Its economic connectedness score is 1.62, where about 1.0 is the national norm. Its friending bias is low (0.01), a sign that students from different economic backgrounds actually mix rather than self-segregate. Around 5% of students take part in civic and volunteering activity.

Economic Connectedness
1.62
Cross-class friendships
Friending Bias
0.01
Lower = more inclusive
Volunteering Rate
5.2%
Support Ratio
1.00
Community support

Research Note

267%
Low-income students at colleges in the top quartile of economic connectedness are 267% more likely to reach the top income quintile than peers at the least-connected schools.
Data from CollegeRanker’s review of 5,745 U.S. colleges (n=1,503). Quartile comparison of mean bottom-quintile success rate, split by economic connectedness (Opportunity Insights Social Capital Atlas × Mobility Report Card).

Institutional Finances

Data: NCES IPEDS

Federal Grants
$7,963,258
Investment Income
$-10,333,411

Top Programs

The fields Northwood University awards the most degrees in, by share of completions. Where federal field-of-study data exists, we show what graduates in that major earned early in their careers. Each links to its degree guide — or see what someone with your income, scores, and major would pay and earn here in the Students Like You simulator.

Early-career median earnings by major (typically 1–2 years after completion, bachelor's level where available), in today's dollars (CPI-adjusted). Source: U.S. Dept. of Education College Scorecard field of study. Distinct from the school-wide 10-year median; suppressed for small programs.

Frequently Asked Questions

Is It Hard to Get Into Northwood University? Acceptance Rate & Requirements

Based in Midland, Michigan, Northwood University offers a realistic path to admission, with roughly 65% of applicants receiving an offer. The graduation rate is roughly 62%.

How Much Does It Cost to Attend Northwood University? Tuition, Net Price & Aid

Published tuition at Northwood University is $34,400, but few families pay that. The number to watch is net price, what students actually pay each year after federal grants and institutional scholarships. Here it averages about $27,232. Students from families earning under $30,000 typically pay closer to $25,700 after need-based grants. The median graduate leaves with about $20,842 in federal student loans.

Is Northwood University Worth It? Graduate Earnings & ROI

Ten years out, alumni of Northwood University earn a median of $63,075, roughly in line with the national average for college graduates.

Does Northwood University Drive Upward Mobility? Economic Mobility & Low-Income Outcomes

Northwood University is a genuine engine of upward mobility. Its mobility rate, the share of students who start in the bottom income quintile and climb to the top, is 2.36%, among the highest in the country. About 9.7% of students come from families in the bottom income quintile. Among bottom-quintile students who attend, roughly 24.4% go on to reach the top of the income ladder. The median family income of students sits near $86,000, a snapshot of the campus's socioeconomic mix.

How Connected Is Northwood University? Social Capital & Cross-Class Networks

Social capital, the web of cross-class friendships that researchers link to long-run upward mobility, runs high at Northwood University. Its economic connectedness score is 1.62, where about 1.0 is the national norm. Its friending bias is low (0.01), a sign that students from different economic backgrounds actually mix rather than self-segregate. Around 5% of students take part in civic and volunteering activity.

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Schools with similar outcomes, selectivity, and student profiles to Northwood University.

The State of American Higher Education Outcomes for 2026 — report cover Download PDF

The 2026 Annual Report

The State of American Higher Education Outcomes

Every state graded on what graduates earn, how far they climb, and what college really costs — the hidden geography of economic mobility, in one report.

Free · 21 pages · 5,745 institutions · 100% federal data, no surveys